Keep both sides of your marketplace engaged
Gig economy, rentals, services, tournament platforms. Marketplaces have a unique lifecycle challenge: you need to retain supply AND demand simultaneously.
Sound familiar?
New sellers never list
They sign up to sell but the listing process creates friction. Without activation nudges, your supply side stays empty.
Buyers leave after one transaction
A single successful transaction isn't enough to create a habit. You need post-purchase engagement loops that drive repeat usage.
Churn compounds on both sides
When sellers leave, buyers find less value. When buyers leave, sellers earn less. The death spiral starts slowly and accelerates fast.
Real results, real company
monthly revenue increase
Pickleball.com
Consumer marketplace for tournament registrationThey had no automation, no strategy, barely any emails. I researched their personas, built nurture sequences around actual user value, and set up tournament reminders with dynamic content. Then I collected experience-level data so every message felt relevant.
How The 30-Day Fix works
From audit to working system in 30 days
Map the journey
I analyze your entire user flow from signup to activation. Youβll get a detailed report showing exactly where users drop off and a prioritized roadmap of fixes.
Implement the fixes
I build the top 3 highest-impact improvements: activation triggers, conversion flows, and measurement dashboards. You see changes within days, not months.
Validate results
We review the metrics together. Youβll have a working system with measurable improvement in trial-to-paid conversion, plus a playbook for ongoing optimization.
What people Iβve worked with say
βRon is the strongest email strategist I've worked with. He rebuilt our automation from scratch and helped drive a 57% YOY increase in email conversions along with a 20% lift in monthly revenue.β
Marketing Lead
βIf you're looking for a guy to just send emails, Ron isn't your man. He's going to know the systems behind your emails, the people receiving them, and how to get them to WANT your emails.β
Systems thinker, not a sender
βA very data-driven thinker. Uses data to make decisions, iterates constantly, and never makes assumptions.β
Former CMO
Zendrop
βExtremely efficient and autonomous. Doesnβt need to be handheld or watched. He drives things across the finish line, period.β
Director
Pickleball.com
Also specializing in
Lifecycle architecture for every model
Ron DavenportReady to fix your first 30 days?
Book a free 15-minute discovery call. If there's a fit, I'll show you exactly where your users are dropping off.